You’ve probably been there. Business could be a little better, you could use a few more clients a month, you know billions of people use Google every day, so you give Google Adwords one more try. Weeks or months later when you haven’t gotten a single call or the ROI simply doesn’t exist you wonder what the heck you’re missing.
If this sounds familiar you’re not alone. Donna is the owner of a house cleaning company and she went through the same thing. Although Google and marketing companies that make their money pushing Adwords always tout the benefits, few of us have ever met someone that actually make money with it. After dumping a small fortune into Adwords and getting a minimal return, Donna took matters into her own hands.
It started when she found a free website called Goldmine. When she entered her business information it sent her a report that showed her all the business categories she specialized in that her competitors were ignoring. This was huge because either her competitors didn’t know that so many customers searched for these services on a monthly basis, or they didn’t know how to reach them. Either way, Donna saw this as the opportunity she’d been waiting for.
After reading through the report she followed the suggestions it gave her and adjusted her website so it would attract customers looking for the niche, low competition services Goldmine told her about. And it worked. Almost immediately her phone began ringing from customers interested in “move-out house cleanings”, “rental property maid service” and other niches she can dominate. Now Donna has inbound sales leads that she doesn’t have to pay for, and her days of relying on Adwords are over.
If you’re interested in what opportunities you can take advantage of, be sure to visit Goldminetool.com.